Center of Excellence in Phytotherapy and Integrative Medicine
Integrative Medicine and Clinical Phytotherapy: the CERFIT innovation:
Companies and ESG standards
Companies need to raise their own benchmark standards by building comprehensive, credible and comparable impact assessment tools to support economic systems change and foster active stakeholder participation.
The Fanfani Institute has chosen to decline its market positioning on principles of holistic quality, inclusiveness, independence and credibility. This commitment translates into rigor in professional practice and data and information management, total openness to human relations and gender diversity, and full respect for social needs and environmental changes.
We envision a global and local economy that uses development and growth as a positive force to induce change. We believe it is necessary to be the change we want to see in the world. Every business consolidation and expansion project must be conducted considering people and place of action as fundamental, without harming but integrating human and spatial diversity, cultural choices and temporalities.
Integrative Medicine and Clinical Phytotherapy: the CERFIT innovation:
CERFIT is the service offered since 2025 by Fanfani Institute dedicated to clinical phytotherapy and integrative medicine.
CERFIT was created to offer an innovative approach to treatment, combining medical science with the therapeutic properties of medicinal plants.
The goal is to offer customized prevention and therapy pathways, integrating the best scientific evidence and careful analysis of individual needs.
Integrative medicine Florence: what services are offered by CERFIT
CERFIT offers a full range of services to promote wellness and prevention:
At the Fanfani Institute, the adoption of ESG principles is at the core of our mission. We are committed to raising our standards through comprehensive and credible impact assessment tools, supporting economic systems change and fostering active stakeholder participation.
Personalized clinical phytotherapy
Safe evaluation and prescription of medicinal plants based on the latest scientific evidence.
Integrative medicine
pathways that combine traditional and natural therapies for a comprehensive view of health.
Phytovigilance
Monitoring and management of drug-natural remedy interactions.
Prevention and treatment
support for chronic and acute disorders, with customized solutions that promote psycho-physical rebalancing.
Health education
Promotion of healthy and conscious lifestyles through counseling and training.
Dr. Fabio Firenzuoli
Integrated and Sustainable Health Project
Thanks to the collaboration with Dr. Fabio Firenzuoli, the Fanfani Institute is enriched with a new Center of Excellence in Phytotherapy and Natural Medicine, offering:Outpatient personalized counseling in phytotherapy and integrative medicine Treatment pathways based on the safe and scientific use of medicinal plants Interdisciplinary collaborations to integrate phytotherapy into traditional treatments
Dr. Fabio Firenzuoli is an internationally renowned physician and practitioner in the field of clinical phytotherapy and phytovigilance.
With an established track record and prestigious academic profile as an adjunct professor at the University of Florence, he is a leading figure in the scientific and safe use of medicinal plants.
Founder of the National Association of Physician Phytotherapists, author of numerous books, DVDs, and scientific publications, he has been engaged for many years in outreach and education on the topic of herbal medicine and herb-drug interactions. His network of collaborations with physicians and health professionals globally makes him a pioneer in integrating natural therapies into traditional care pathways.
With the support of Dr. Firenzuoli, we offer a unique opportunity to combine science and nature, ensuring personalized and innovative treatments for your well-being.
